Record-breaking stuff.


A sweeping sound that sneaks into the bones, rich and dark and soothing coffee, finely trimmed walls, warm lights turned low — the Satchmi brand identity takes all the trappings of the quintessential Satchmi-curated lifestyle and distills it into a smooth, dark, and handsome brand identity. We worked closely with the Satchmi team to expanding its voice and scope from vinyl records to a broader lifestyle brand.

Satchmi logo

Satchmi logo signage

The Satchmi store entrance

Satchmi logo old and new

Satchmi's logo redesign was the first step to the brand's expansion.

Satchmi store in SM Megamall Fashion Hall

Satchmi logo seal

Satchmi marketing and branding collaterals

A brand that looks up to times gone by, Satchmi's style draws heavily from Art Deco ornaments, with a modern kick.

Satchmi postcards

Satchmi store interiors in Megamall

A look inside the Satchmi Store's rustic industrial interiors.

Satchmi marketing and branding collaterals

Satchmi stickers

Satchmi paper bag packaging design

A kraft carry-on bag that's just the right size for a couple of vinyl records.

Satchmi company profile and brochure

A close-up of Satchmi's seasonal catalogue.

Satchmi marketing and branding collaterals

A limited edition screen-printed shopping tote with an art deco style.

Satchmi tote bag

Satchmi Motorino decal in SM Megamall

Gilded decals by the Satchmi Store glass façade.

Satchmi packaging design

Satchmi store interiors in SM Megamall

Visit the Satchmi Store in SM Megamall's Fashion Hall.

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Serious Studio
Make Sense & Look Good